25 Years of Quad Bike Treks at Rothiemurchus, near Aviemore!
If you’re looking for quad bike treks in Aviemore, there’s one name that’s stood the test of time – and trail – for a quarter of a century.
This year, we’re proud to celebrate 25 years of Quads at Rothiemurchus, where the Norton family have been welcoming adventurers to explore this stunning part of the Cairngorms National Park on four wheels since early 2000. As the original quad bike trekking centre in Aviemore, theirs was the very first partnership business to be welcomed onto Rothiemurchus.
What began with just two quad bikes and a big idea has grown into one of the most respected and longest-established quad bike centres in the UK. Today, the business continues to be family-run – now into its second generation, with the third learning the ropes – and the Nortons are still as passionate as ever about sharing the thrill of off-road exploration in the heart of the Cairngorms.
Every year, hundreds of visitors come to Rothiemurchus to experience a quad trek in Aviemore with the Norton team. Some are first-timers; many are long-time regulars who’ve been visiting since the early days, often bringing their children and now even their grandchildren along for the ride.
Running a quad trekking centre safely and sustainably takes experience – and this family has it in spades, with over 40 years in the off-road industry. Their dedication shows in the rigorous maintenance of their quad bikes, the constant care of the woodland and moorland tracks, and the high standard of every trek they lead.
Beyond offering unforgettable outdoor experiences, the business is also a recognised UK centre of excellence for LANTRA off-road driver training, with three qualified trainers on the team. So whether you’re looking for fun or formal training, you’re in safe hands.
The “Quad Squad” – the expert trek leaders at the heart of the business – aren’t just experienced and fully trained: they’re also passionate about this special part of the Highlands. Every trek is a chance to not only get off-road but to discover the land, wildlife, and stories of Rothiemurchus. And yes – there’s even a good chance you’ll spot our famous Highland cows along the way.
So if you’re planning a trip to Aviemore, now’s the perfect time to book a quad bike adventure at Rothiemurchus and celebrate 25 years of family-run, off-road excellence. Come and see for yourself why Quads Aviemore started here – and why they’re still going strong.